Hello, I’m Jules Roberts, and in 2003, my daughter’s struggle with head lice led our family on a journey to finding a better way. We tried everything—those harsh over-the-counter treatments that left her scalp stinging and irritated, the prescription medications that came with promises but no relief, and countless late-night searches for natural remedies that, in the end, fell short. Each time I watched her scratch her scalp until it was raw, each time I applied a burning treatment that brought her to tears, I knew there had to be a better way.

If you’re reading this, you probably know that heart-wrenching feeling too—the helplessness, the frustration, the guilt of seeing your child suffer. As parents, we’ll do anything to protect our children from pain. That’s why I dedicated myself to finding a solution that truly works, without the harsh chemicals and empty promises. And that’s how Clearlice was born.